Café Europe — 21.08.2023

Zürich - The ‘Mal Anders’ fashion show organized by the Swiss Textile and Fashion School (STF) focused on issues such as creatively reusing leftover textiles and diversity. Creations from STF students and Yannik Zamboni of maison blanche underlined the importance of these topics within the fashion industry.
The Mal Anders fashion show at the STF Swiss Textile and Fashion School was a feast of creativity under the overarching theme of upcycling. Image credit: Bon Wongwannawat.
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This year’s ‘Mal Anders’ fashion show was a “celebration of creativity under the main theme of upcycling”, according to a press release issued by the Swiss Textile and Fashion School (STF), which organized the event. In a LinkedIn post, the STF also explains how students created “genuine works of art” with the Limitless Self Expression collection made from leftover materials.

These dead stock materials, as they are known within the industry, were sourced from well-known brands such as FREITAG, Forster Rohner, Jakob Schläpfer and Le Coupon. The sustainable creations serve to highlight the topic of sustainability in the fashion industry and shine a light on the creativity and innovation of the students in their efforts to put these leftover textiles to good use, the press release states.

Held in STF’s own garage and soundtracked by music from DJane Erika Fatna, the models themselves in particular celebrated the themes of diversity and individuality. These included the actress Esther Gemsch, the upcycling designer Gerold Brenner and Helen Rinderknecht. Also in attendance at the show was the internationally famous gender fluid model Andrej Davidovic, as well as plus size models and a male model selected via Instagram.

According to STF, at the Mal Anders fashion show, Yannik Zamboni also presented the full range of diversity with the latest Capsule Collection from their Zurich-based fashion label maison blanche, receiving hugely positive public reaction in the process. The shooting star of the fashion industry calls his gender-neutral creations “queer anti fashion”. They are manufactured in line with the Cradle2Cradle process and are 100 percent biodegradable. “Maison blanche condemns the common practices of the fashion industry and therefore wants to establish itself far away from this circus”, as the fashion brand writes in explaining its mission on its website. ce/mm

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